Digital Marketing

With the expanding landscape of digital marketing, Rebecca has risen to meet the escalating design demands, crafting online static and dynamic ads that effectively fuel online marketing strategies.
Maintaining a strategic emphasis on channeling viewers towards websites and landing pages, by positioning ads on platforms and areas frequented by like-minded audiences.

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B2B Marketing

Rebecca’s role involved direct communication with retailers and businesses, enabling her to craft customised marketing messages. She skillfully designed artwork for both external and internal signage, digital assets, posters and more. Her contribution extended to large retailers such as Goodyear, Bob Jane, McDonald’s, Myer, Brisbane Marketing, and many others.

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Product Launches

Rebecca excels in managing the diverse aspects of a product launch. Her attention to detail is evident in the creation of brochures, EDM communications, posters, digital marketing, and technical training documents. These materials play a crucial role in conveying the value and features of the products to the target audience to ensure the message is effectively communicated.

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POS Collateral

Rebecca specialised in developing point-of-sale (POS) collateral for various retailers and businesses. She creates impactful designs for in-store displays, promotional materials, and other visual assets that effectively engage customers and drive sales. Rebecca enjoys getting involved in the installation and prides herself on being able to come up with solutions.

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Trade Show Events

Rebecca has successfully managed multiple tradeshow events, crafting captivating designs and implementing promotions that effectively captivate attendees and gather valuable data for future sales and communication strategies. Rebecca was also involved in ordering and building displays and signage for the events for example a giant 3D tyre display for Cooper Tyres.

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Marketing Campaigns

Rebecca spearheaded the conception and design of multiple nationwide sales campaigns for Cooper Tires, encompassing artwork for in-store signage across hundreds of tyre retailers, creation of over personalised radio ads strategically placed on various stations, as well as orchestrating EDM communications to reach sales teams, retailers, and end consumers.

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